Thursday 6 December 2012, 11:12 | By CMU Editorial
Bonnie ‘Prince’ Billy sells premium scent
Following in One Direction and Katy Perry‘s fragrant wake in this week’s ‘music celeb-designed scent’ news slot is slightly less obvious scent-designing music celeb Bonnie ‘Prince’ Billy, who’s just… well, designed a scent.
Songwriter Will Oldham, who also has coffee and condom-based promotional enterprises on the go, is now selling bottles of unisex ‘intoxicant’ ‘Bonnie Billy’, a “mystical, swirling dance” featuring topnotes of Egyptian jasmine, mukhallat and Assam oud. Fancy.
NB: It costs $22 per 5ml.