Digital

Facebook adding buy tickets button to events pages

By | Published on Wednesday 13 February 2013

Facebook

Facebook is testing a ‘buy tickets’ button that could be added to event pages on the social network, and which would link to producer-approved sites selling tickets to the featured event. The button only seems to be available to event page owners in certain territories at the moment, though will presumably expand out in due course.

In reality the button is currently just a slightly more pleasant looking way of including a ticket sales link on an event page, though if there is more consistency regards where Facebook users can click to buy tickets, it might increase uptake. Though, perhaps more importantly, the development of the new button has led some to speculate that the social network is planning a future integration of ticket sales into the Facebook platform.



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