Tom Odell has been named the 2013 BRITs Critics’ Choice, beating the two other shortlisted artists, AlunaGeorge and Laura Mvula, to the prize. He’s the first male to win the honour since its introduction in 2008.
Says Odell of winning the journalists-voted award: “I’m thrilled and honoured to win the BRITs Critics’ Choice Award. I genuinely can’t believe it. Thank you so much. Looking at the list of amazing female artists who have won the award already, I just hope I don’t let the boys down!”
Elsewhere in BRITs news, and another new prize. Awards organisers announced last week the launch of a new Special Recognition Award, with the first being given to the War Child charity. And this morning another new category was announced, the Global Success Award, which will be given to the British act with the highest international sales achieved in 2012 (ie sales excluding the UK). The award for Best British Live Act is also being reinstated, appearing for the first time since 2009.
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