VEVO, the video site owned by Sony and Universal, has approached around a dozen possible investors as it looks to raise finance to fund a new round of expansion, according to reports.
It was already known that Google’s YouTube was considering an investment in the music video service as part of its contract renegotiations regards VEVO’s use of its technology and the provision of VEVO content to the YouTube platform. Allen & Co and Guggenheim Partners are among the others being tapped for investment, according to Billboard.
Talks are thought to be at an early stage as yet, but new investors could be secured in the next few months.
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