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Digital
Will Facebook Music and Spotify US launches coincide?
By CMU Editorial | Published on Monday 11 July 2011
Although last week’s big Facebook announcement was the rather lacklustre partnership with Skype, and not some big music play as some expected, one programmer has been looking at the code behind the latest upgrade of the social network, and reckons he’s come across the foundations of the long awaited Facebook music channel.
According to Hypebot, programmer Jeff Rose has come across some code referring to something called Facebook Vibes. He says the code connects with a “music download dialogue in the page”. Hypebot speculates that this relates to the much rumoured integration of Spotify into the Facebook platform, which it reckons could go live at the same time the Swedish streaming music service launches Stateside.
As previously reported, although there have been many reports of Facebook being in talks with Spotify, there have been rumours of talks with a number of other music services too, so that many reckon the new Facebook music channel – Vibes as it seems it might be called – will provide access to various different digital music providers, but within the Facebook interface.
Talking of Spotify, the Wall Street Journal has been citing some sources as saying the streaming music platform could go live in the US this week. Other reports say Team Spot have been telling American advertising agencies they expect to sign up 50 million subscribers Stateside in their first year, which seems ambitious, though might be based in part on the planned exposure via Facebook.
